L’Oréal Paris UAE – Memory Game Promotional Campaign
Project Overview
An interactive in-store microsite developed for L'Oréal Paris in the UAE, allowing customers to play a branded memory game on tablets operated by store promoters, with real-time tracking of performance and entry data.
The L’Oréal Paris Memory Game campaign was designed to enhance in-store engagement and create a fun, interactive experience for customers across retail outlets in the UAE. Brand promoters provided tablets with the campaign microsite open, enabling users to enter their personal details and play the memory game.
The L’Oréal Paris Memory Game campaign was designed to enhance in-store engagement and create a fun, interactive experience for customers across retail outlets in the UAE. Brand promoters provided tablets with the campaign microsite open, enabling users to enter their personal details and play the memory game.
The microsite was optimized for tablet devices, ensuring smooth gameplay and responsive design. It provided a gamified experience that strengthened brand interaction while allowing L’Oréal Paris to collect valuable engagement data and measure in-store campaign performance.
Key Features
